Research on the Innovative Transformation of Traditional Cultural Resources under the Background of Rural Revitalization：Taking Cork Painting as an Example

In the context of rural revitalization, it is necessary to deeply explore the methods and pathways for transforming cultural resources, promoting the revival of cork painting skills, and boosting rural economic development. This paper discusses the current situation of China's traditional cultural industries and cork painting development. Through literature analysis, case studies, and field research, a PEST-SWOT comprehensive analysis model matrix is constructed to scientifically assess and analyze the internal and external competitive relationships of the cork painting industry in the present environment, and to explore the fundamental reasons for the industry's development difficulties. Fuzhou cork painting faces significant challenges in market development, promotion, skill inheritance, and digital transformation, requiring reform and optimization. To address these issues, a development model of 'government-led - talent cultivation - digital construction - AI empowerment' is proposed to promote the innovation of cork painting skills, activate market vitality, enhance national cultural identity, and advance the revitalization of cork painting, providing a new paradigm for the innovative transformation of China's traditional cultural resources , providing a reference for the exchange and cooperation of traditional cultural industries across the Taiwan Strait.