Abstract:
Tourism development of heritage corridors is one of the important approaches to realize the economic value of heritage corridors. Using RMP analysis method, taking Quanzhou as an example of Maritime Silk Road, through the combination of qualitative and quantitative research methods, it found that the Quanzhou Maritime Silk Road cultural heritage corridor is rich in resources, huge potential tourism value but failed to get attention; the product form is a single, lack of tourist experience; Tourist satisfaction is low, lack of market segmentation, has not yet formed a regional main tourist destination. Then, it puts forward the route and mechanism of tourism development from three aspects: heritage resources, tourism market and tourism products in order to enrich and perfect the theory of heritage corridor and realize the coordinated development of the region and build the Maritime Silk Road from the perspective of tourism development.