Abstract:
【Objective/Meaning】When comprehensively promoting the rural revitalization strategy, the health care industry involves a multi-dimensional enterprise matrix, which can promote the coordinated development of multiple sectors, and has a broad market development prospect. It is an important supporting industry for the realization of rural revitalization.【Methods/Procedures】In this paper, by using the method of literature and investigation, the current situation, advantages and existing problems of the development of health industry in Yongtai County were analyzed.【Results/Conclusions】The study found that the macro environment and its own conditions of Yongtai County were conducive to the development of health care industry, but there were still some problems in the development process, such as the one-sided understanding of the health care system, incomplete the health care facilities, lack of characteristics of the health care projects, low integration of the health care industry, lack of the health care personnel and so on. On the basis of this, the specific measures were put forward to correctly understand the connotation of health care, formulate the development plan of health care industry, improve the health care facilities, enrich the product mix of health care, promote the integrated development of “health care +” industry, and train the service personnel of health care.