Abstract:
Abstract: The development status of the e-commerce of agricultural products in Fuzhou and its existing problems were analyzed. Then, by taking Cai Guan Jia, an ordering platform of agricultural products in Shanghai, and Hua-wei Cai Duo Duo, an e-commerce platform of agricultural products in Fuzhou as the cases, a comparison between them was made. Last, the countermeasures were put forward including cultivating the e-commerce talents of agricultural products, deepening the construction of rural financial system, strengthening the construction of agricultural products’ logistics system, enhancing the construction of standardization and branding of agricultural products, etc.