Abstract:
Through analyzing the inevitability of the integration of agriculture and cultural creative industries, the necessary basic conditions and existing problems in Fujian were expounded. Then, the countermeasures were proposed including strengthening the government support and policy guidance, fully excavating the value of Fujian’s characteristic culture, vigorously training the talents to serve the development of creative agriculture, deepening the cooperation in creative agriculture between Fujian and Taiwan, thus to promote the integration of agriculture and cultural creative industries in Fujian.