Abstract: The tourism development of agricultural culture resources could meet the multi-level needs of consumers and their agricultural feelings. However, the upgrading of consumption demand also brought forward higher requirements for it. By making a market survey on the tourism consumption demand of agricultural culture resources and its development, it was found that the market potential was huge and the consumers had diversified demand, while the satisfaction was not high at present. Then, the corresponding development suggestions were put forward including riching the connotation of tourism projects, innovating the marketing and propaganda, strengthening the development planning, etc.