SWOT框架下尤溪联合梯田休闲农业开发策略

Development Strategies on the Leisure Agriculture of Terrace Fields in Lianhe Township of Youxi County in the Framework of SWOT 

  • 摘要: 通过对尤溪联合梯田发展休闲农业进行SWOT分析,认为其具有自然环境优越、区位交通条件便捷、景色独具特色等优势,且面临着宏观政策支持有力和休闲农业市场潜力巨大等发展机会,但同时也存在着知名度有待提升、劳动力资源短缺、产品特色不足等发展劣势,以及面临着竞争对手众多、环境保护和开发之间的平衡问题等挑战。最后,提出应从加大政府引导职能、突出地方特色和提高劳动力整体素质等方面入手推动尤溪联合梯田休闲农业的发展进程。

     

    Abstract: The SWOT analysis for the leisure agriculture of terrace fields in Lianhe Township of Youxi County was carried out. The results showed that it had advantages such as superior natural resources, convenient location & traffic conditions and unique scenery, and also had development opportunities including powerful supports of macro policy and great market potential of leisure agriculture. However, there were some existing problems such as insufficient popularity, the shortage of labor resources and lack of product characteristics. Meanwhile, it also faced challenges such as many competitors, balance problem between environmental protection and development, etc. Last, the countermeasures were put forward including increasing the guidance function of government, highlighting local characteristics and improving the overall quality of labor force, thus to promote the leisure agriculture development of terrace fields in Lianhe Township of Youxi.

     

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